From the site:
"Boom, Boom, Boom — Have you heard it? It’s the beat of our generation of Boomers and Seniors - many of us at Eons included - who want to live the biggest life possible. Collectively, we intend to do, see, learn, and be more on the way to the reachable goal of living to 100.
My new company, Eons, is all about celebrating life on the flipside of 50™. I want to invite you to start thinking about the unprecedented opportunity to travel and explore, to re-invent our careers, to nurture relationships, to give back to the community … to live life to the fullest. With the longevity revolution, the 50+ generation has the potential to live nearly 20 years more than our grandparents did. This creates the longest, most unstructured and dare I say most exciting time of our lives."